GDPR Compliance Statement

Last Updated: July 02, 2025

MarketerValley, developed by World NGO Day (worldngoday.org), is committed to protecting the privacy and personal data of individuals in accordance with the General Data Protection Regulation (EU) 2016/679 ("GDPR"). This document outlines how we comply with GDPR requirements and safeguard the rights of data subjects using our services.

1. Who We Are

MarketerValley is a generative artificial intelligence platform designed to support changemakers, nonprofits (NGOs), and mission-driven companies in their marketing, sales, and growth efforts. Our services are delivered through the website www.marketervalley.com.

2. Lawful Basis for Processing

We collect and process personal data only when there is a lawful basis to do so, including:

  • Consent: When you give clear permission for us to process your personal data.
  • Contract: When processing is necessary for the performance of a contract.
  • Legal obligation: When processing is necessary for compliance with legal obligations.
  • Legitimate interests: When processing is necessary for our legitimate interests, provided your rights do not override those interests.

3. Types of Data We Collect

Depending on your interaction with MarketerValley, we may collect:

  • Identity and contact details (e.g., name, email, phone number)
  • Account information (e.g., username, password, billing info)
  • Usage data and technical information (e.g., IP address, browser type, pages visited)
  • AI prompt interaction data submitted by you when using our AI Team agents

4. Purpose of Data Processing

We process your data to:

  • Provide access to our AI-powered services
  • Personalize your experience
  • Respond to your inquiries and requests
  • Ensure compliance with our Terms of Service
  • Improve the functionality, security, and performance of our platform
  • Comply with legal obligations

5. Data Subject Rights Under GDPR

If you are an EU/EEA resident, you have the following rights under GDPR:

  • Right to Access: Request a copy of the personal data we hold about you.
  • Right to Rectification: Request corrections to inaccurate or incomplete data.
  • Right to Erasure ("Right to be Forgotten"): Request deletion of your personal data under certain conditions.
  • Right to Restrict Processing: Request limitations on how we use your data.
  • Right to Data Portability: Request transfer of your data to another controller.
  • Right to Object: Object to processing based on legitimate interests.
  • Right to Withdraw Consent: Withdraw consent at any time, where processing is based on consent.

To exercise any of these rights, please contact us via the “Contact Us” page. We may require you to verify your identity before fulfilling your request.

6. Data Retention

We retain personal data only for as long as necessary to provide our services, comply with legal obligations, and resolve disputes. Data submitted through AI tools may be deleted automatically when usage thresholds are reached or upon user request.

7. Data Transfers

Where necessary, we may transfer your personal data outside the EU/EEA. When we do so, we ensure appropriate safeguards are in place, such as:

  • Adequacy decisions from the European Commission
  • Standard Contractual Clauses (SCCs)
  • Binding Corporate Rules (BCRs), where applicable

To exercise any of these rights, please contact us via the “Contact Us” page. We may require you to verify your identity before fulfilling your request.

8. Security Measures

We implement appropriate technical and organizational measures to secure personal data, including encryption, access controls, secure servers, and regular security reviews.

9. Use of AI and Automated Decision-Making

MarketerValley leverages AI agents (our “AI Team”) to support creativity, productivity, and campaign ideation. While automated processes may generate suggestions or content based on user prompts, final decisions are left to users. We do not engage in profiling that produces legal or similarly significant effects without human intervention.

10. Contact and Complaints

If you have any questions about our GDPR compliance or want to file a complaint, please contact us at our “Contact Us” page. You also have the right to lodge a complaint with your local Data Protection Authority (DPA).

11. Updates to This Statement

We may update this GDPR Compliance Statement from time to time. Changes will be posted with a new “Effective Date.” Continued use of our services constitutes acceptance of the updated terms.